Kanye West Analysis

The song â€Å"So Appalled by Kanye West seems to be one of many songs on Kanye’s My Beautiful Dark Twisted Fantasy, album that takes a straight forward attack on the life that Kanye lives but at the same time likes. It seems that the album itself makes many claims about the lifestyle and things that people in the high society do. Beyond that Kanye West is well known for his music being strictly more or less about the internal battle with himself. One that is easily pointed out is â€Å"I'm trying to write my wrongs, But its funny these same wrongs helped me write this song. †(Touch the Sky) I would have to say that through Kanye West career as a song writer he’s is one of the most consistent artist that openly points out and accepts the life he lives as something that isn’t the most holy life to have. As I listen to the song So Appalled I noticed that of all the songs on the album this song seemed to have the most serious or viable beat to go with its pretty direct meaning. As I did the grammar and thesaurus changes to the song I did a lot of adding of the word I changing literally every verse into the first person and of course it sounded more like a story realistically about Kanye’s life. I think the most important changes to me was the changing of the word â€Å"ridiculous† to â€Å"unbelievable† and also changing â€Å"appalled† to â€Å"amazing† which in my eyes gave the song kind of a double meaning and also reminded me of another song he did that was actually called amazing done in the album before this 808 Heartbreak which is kind of the other half to this double meaning in the song. With most of the changes I made I feel like I changed the song to better resemble the song â€Å"Amazing† which is in first person as he talks strictly in one verse about him knowing he is a problem and saying that that’s something he is fine with and saying that you’ll never be able to take that away from him. So I don’t really believe I changed the song from its meaning just directed it and kind of tried to make it more direct which seems to be more like Kanye. In my eyes the song really talked about the way Kanye west realizes what he does in life really is kind of unbelievable and somewhat unrealistic to the everyday ife of a middle class or even a rich person who is just beginning to see the high life but hasn’t yet really experienced the whole package to think on this level. I believe that jay-Z verse is the most straight forward verse on the track that points out the sinful but amazingly unbelievable life the rappers live. I also kind of took this from Push T’s verse in the song were he starts out with â€Å"success is what you make it† â€Å"take it how it comes â€Å" as the verse goes on it seemed to me like he was talking telling a story of his like as if it was something you tell a child. He took the important concept of success and twisted it as if he’s success was good and turned to be someone what of an amazing but odd success that he is happy with but appalled with at the same time. The song really makes you think about how much the most successful rappers think about their lives as a whole. This song has to one of the most, straight forward and most creative songs created by Kanye West. I find it’s really confusing and interesting at the same time that the rappers in the song like the lives they live but at the same timed they call it ridiculous.

Creepy Craig

Creepy Craig It was almost like lying in a boiling rubber blowup pool. The air was thick and Zara couldn’t manage to fall asleep. The strange noises from across the hall filled the silence of her apartment again. Zara always felt suspicious of the man who lived there, because when she waited for the lift to go to the floor of her unit, he would stand there at least four times a week and watch her as the doors closed. The creepy thing about that was, when the lift reached the sixth floor, he would be there as she stepped out.She always thought of him as her own personal stalker. Creepy Craig. Maybe he was harmless? Who cares! Zara wanted out. The last time she got out of the lift at her own floor, Creepy Craig was standing there leering at her offering ANZAC cookies. Enough was enough. She needed to get out of his apartment now. Even Ben, her boyfriend thought the guy was a creep. He wanted to sort him out but Zara didn’t want him to do that. Right now, she wished Ben wa s at home instead of playing Rugby with the local club in Southport. She reached for her mobile phone and called him.Zara was pleased to hear that Ben was on his way home. Even better, he had already been searching and had found a nice new apartment. He wanted her to see the next day. Their new place was amazing, right on the Broadwater overlooking water which glistened like diamonds in the sunlight as the squeals of the kids with their families echoed into the distance. Having a new unit was great. Just what Zara and Ben wanted. The relief of not worrying about Creepy Craig any more made her feel relaxed for the first time in months.Sitting on the balcony with the blistering Australian twelve o’clock sun hovering above, Zara and Ben relaxed with a refreshing icy cold glass of beer. They talked about their plans for tomorrow afternoon’s family picnic at the Broadwater and how Australia Day this year was going to be amazing. Ben would make the waterslide for the kids; a unty Sue would take the name out of the hat to see who was going to cook the barbeque this year. Zara and Ben both hoped it wasn’t going to be Gazza again. Last time he cooked he burnt all the sausages and set fire to his own shirt.Zara thought he had one too many beers that day. Aside from the disaster last year, they were both getting excited. As the afternoon wore on and the heat of the sun dissipated, Zara and Ben were feeling very relaxed. Out of nowhere, loud crashes resonated as if pots and pans were being hurtled across a room. From the unit above, the crash was accompanied by a girl yelling and a man swearing. Unsettled by the noise and wondering if the girl was okay, Ben left their unit and got the elevator to the eleventh floor. He followed the sound like a detective finding clues to a murder scene.Zara waited anxiously on the balcony on the floor below, worrying about what was actually happening up there and if Ben really should have gone to investigate. Everythin g went strangely silent. An ear-piercing scream split through the air. There, in a single second, but seeming like slow motion, a beautiful young girl glided past her balcony like a feather. Zara met her eyes and in a heartbeat she felt like she saw the girl’s whole life in a flash. She was gone. Zara froze like a statue. Ben burst through the door, demanding to know what had happened as he couldn’t get anyone to open to his knocking at the unit above.Zara couldn’t get any words out. All she could manage to do was point to the balcony repeatedly. When Ben returned, he looked pale and sick. They stood looking at each other for a few seconds; they both seemed to come out of their stupor after Ben called the police. People were out on their balconies all over the building, gazing in shock at the terrible sight below. Police and ambulance sirens blared towards their building. The afternoon ended in a haze of uniforms all over the place. Because Zara and Ben’s unit was directly below where the girl fell, they had to be questioned by the police.They told their stories and signed statements. Their fantastic day had ended in tragedy. They felt quite sick as they went to bed that night. When the brightness of the morning woke Zara and Ben, they discussed whether they should cancel their plans but both really wanted to get out of the unit and be with their family and friends. So it was decided that Ben would take the esky down to the basement, pack the car, drive up to reception and pick Zara up from there. After bed Ben phoned to say he was on the way, Zara waited at the reception.She felt uneasy about being on her own but it was only a few minutes until she would be out of the building and with Ben. She shared the lift with the manager of the building, Steve. They briefly discussed the sad and frightening event of yesterday. Steve couldn’t say very much because it was still a police matter. When the lift doors opened a t the ground f loor, Zara looked up and standing in the foyer was Creepy Craig. â€Å"That’s the poor man who lost his girlfriend over the balcony yesterday. † Steve said to Zara whispering the news.

Case Study - Just US Example | Topics and Well Written Essays - 1250 words

- Just US - Case Study Example Kicking Horse has planned to open 100% fair trade cafes in Nova Scotia to create further challenge for Just US. The company is dependent on grocery stores to sell their product despite being a strategic business unit. Retailers decide how they want to present product line offered by the company to customers hence the company has limited control over retail channel sales volume. Juliet suggested that the company should invest 7% of annual sales revenue in marketing activities rather than pre decided $20,000 for 2009. The company is following age old advertising channel complemented with news paper, magazine, boards, seasonal point of purchase advertising, CEDIF meeting and website in comparison to integrated marketing communication (for example digital marketing synchronized with other four elements of IMC) followed by competitors (Kitchen 114). The company needs to revamp existing marketing communication program in order to sustain in the competition. The company is operating with fo ur outlets whereas annual sales volume is growing at a rate of at not so attractive rate. The company needs to increase existing product line (all total eight types of offering) in order to attract more customers. Analysis of the Current Situation Competitors Main competitor for the company is Kicking Horse. Starbucks is also planning to enter fair trade coffee market while Loblaws (super market chain) is also challenging Just Us in fair trade coffee market. In accordance to the case study Kicking Horse is one of the major forces in Canadian coffee market. Kicking Horse is promoting coffee products with local name and they are also taking help of e-commerce to increase brand equity among customers. E-Commerce gave the opportunity to the company to expand business outside Canada while Just US is still operating in local market. PEST Political Government of the country influences the business in large extent in terms of providing certificate recognition for fair trade and other interv ening in import process. Economic It is evident from the case that country is under threat of recession hence premium pricing policy might not work for Just US to sell products to low income group people. Social Majority of the coffee lovers in the country gives importance on overall experience rather than enjoying only taste of coffee. Technology Competitors for the company are already using digital marketing to promote their product and introduction of web 2.0 is the next big thing to promote coffee brand. Porter’s Five Forces Threat of New Entrant Market entry barrier to enter fair trade coffee business is low and the business is also very attractive to earn revenue for new

Good life two additional philosophical Research Paper

Good life two additional philosophical - Research Paper Example No one is therefore born good or evil, virtuous or the opposite, because everyone becomes virtuous only by virtue of deed. In fact, for Aristotle, â€Å"By doing the acts we do in our transactions with other men we become just or unjust† (II.1). Thus, no one can be called just or unjust unless he proves this through his dealings with his fellowmen. This alone presupposes that what Aristotle meant by a good life is a life of moral or virtuous action towards one’s fellowman. Moreover, for Aristotle, â€Å"happiness† is doing something for the sake of doing it and never for a particular purpose. The Greek philosopher defines â€Å"happiness† as the â€Å"end of the things we do, which we desire for its own sake† (Aristotle I.2). Aristotle, therefore, gives us a very strict definition of happiness, equating it with something that is desired just for itself. This therefore does not translate as money, career, friends and family because these things are not desired for themselves but for the happiness that they can give us. For Aristotle, happiness is virtue and the only way to attain it is by living the virtuous life, or the good life. The good life is therefore â€Å"the good and noble performance of [a man’s function which is based on a rational principle]† (Aristotle I.7). From this statement of Aristotle’s, not everyone can attain true happiness because the fulfillment of a good and noble purpose as a rational being cannot possibly be performed by all people. Therefore, the good life can only be had by those who live the virtuous and noble life according to rational principles. If, therefore, one is a teacher, then he must teach virtuously for that is what a good and noble life means to him, and so this life brings him happiness. For Aristotle, the good or virtuous life can only be had if one understands the meaning of virtue. According to the Nicomachean Ethics, virtue seeks â€Å"the

S. B. Cottone Inc Essay Example | Topics and Well Written Essays - 1750 words

S. B. Cottone Inc - Essay Example In this case, the firm has not enough capacity to capture all of these markets so that a target market in the segment is needed. A target market must have the potential to be viable customer. Target market of the firm are contractors in the construction business. This was principally selected due to construction developments in Scranton and the developers’ need for contractors in the construction business. Contractors are the first-line connection to developers. They are also considered specialist by developers so their expert advice is followed. Contractors’ profiles were compiled into a database of the company for the last twenty years for easy reference and follow up. Positioning is the market strategy of how company communicates to customers. Web defines it as â€Å"effort to influence consumer on a brand relative to a competing brand.† Purpose of positioning is to have an advantageous position to consumer. To start positioning the firm, has to know the needs of the target market, and understand why they need it, and its budget. Buyers’ needs are known through interviews, research and attending events such real estate openings. Based on this approach company has identified buyers’ needs as heating, ventilation, and air conditioning of rooms and building. Buyers go through a process (Linton, Ian, 2014) wherein the very first stage is recognition of a need. Needs of buildings are caused by standard requirements. Next step is the information search wherein buyer looks for sources to solve his need. Next is the evaluation process where buyer inspects different brands and offers – and evaluate it according it to product attributes and the ability of supplier to deliver. Process involves buyers’ high participation particularly if there are many proposals, and low if there is only one company to be evaluated. The last

Does a cervical collar immobilization device improve patient outcomes Research Paper

Does a cervical collar immobilization device improve patient outcomes - Research Paper Example One of the reasons for such uncertainty is the lack of effective measure to evaluate and ascertain the extent of injury to the patient in the prehospital stage in the emergency scenario. Another reason is the lack of proper definition for immobilization. While some experts recommend immobilization as a routine protocol in all resuscitation protocols, a few of them question the very application of cervical immobilization arguing that it has very little impact on the outcomes of the patient. In many hospital protocols, selective spinal immobilization has been employed and the emergency medical personnel decide whether cervical immobilization, cervical collar or long spine board is necessary for the patient. It is a well known fact that early management of an individual with suspected or potential cervical spine injury begins at the accident scene. This is because of the chief concern that impairment of the neurologic function can ensue due to pathologic motion of the vertebrae that are injured. It has been estimated that 3- 25 percent of spinal cord injuries occur after the traumatic insult during early treatment or transit. Mishandling of cervical spine results in poor outcomes. Thus, spinal immobilization has become an integral part of prehospital spinal care until injury to the spine is rules out. A cervical collar, also known as neck brace, is a medical equipment which is used to support the cervical spinal cord of the patient. The collar mainly stabilizes the cervical vertebrae C1-C7. The exact definition of cervical spinal immobilization is yet unclear. In a retrospective study by Jin et al (p.401), the researchers examined the sensitivity of a prehospital protocol in which there are 5 criteria for immobilization of spine and they are presence of any neurological deficit, decreased awareness in terms of time, person and place, presence of intoxication, pain on palpation of the spine and age of atleast 65 years. This study included 238 victims of trauma. Of these, atleast 236 individuals had atleast one of the five criteria and thus received immobilization. Of the 2 cases who has no positive findings and hence did not receive any immobilization, one had a small fissure in the arch of C2 and the other had fracture of the transverse process of L3. Both the patients were discharged within 24 hours. Thus, it can be said that hospital protocols for spinal immobilization can be sensitive upto 99.2 percent. The effectiveness and benefits of immobilization of the spine depends on the perfection in application of the immobilization technique. Generally, immobilization of spine consists of a cervical collar that supports either side of the head, and the long and short back boards which have straps attached to them to immobilize the rest of the body. Mozalewski (cited in AANS, p.6) opined that unless the motion of trunk also was minimized along with motion of head, spine immobilization was ineffective. The literature review by AANS (p.6) drew som e implications about spine immobilization practices in an emergency setting. The review opines that studies pertaining to spinal immobilization are limited because none of the studies actually evaluate the full range of available devices. However, from whatever results are available, it appears that a combination of cervical collar immobilization with supportive straps on a rigid long spinal

THE USE AND ABUSE OF HISTORIC PRECEDENT Research Paper

THE USE AND ABUSE OF HISTORIC PRECEDENT - Research Paper Example Some of the stylistic architectural designs applied mostly in Los Angeles include but not limited to the Ancient Egypt and Japanese architecture. These styles were rampant in the olden days but as time went by, different architectures resolved into reinterpreting them into the modern ways of constructing buildings. This paper will seek to explore how stylistic period in architectural history namely Ancient Egypt and Japanese architecture has been reinterpreted in the buildings found in contemporary Los Angeles. In presenting the reinterpretation, MarYella Hotel, Roman Gardens, Church of Christ Scientist and The Getty Center buildings will be used as as a clear illustration of transformation to modern buildings in Los Angeles. The history of the period and structure of Ancient Egypt The Ancient Egypt was an architectural style used by architects to design buildings, which came to be very influential sites during and after civilization. Studies show that the Ancient Egypt style of cons truction started and ended in the years between 3050 BC and 900 BC (Nicholson and Ian 45). During this time, architects managed to develop a large and vast array of monuments that ended up being very great, famous, and influential to an extent that the following generations carried the knowledge with them. This style of architecture had a number of characteristics among those who involved themselves with it. First, the architects used two predominant materials during the construction of almost every building, which were stone and sun-baked mud bricks respectively (Roseman 51). Prospects have come to put across that, architects applied the Ancient Egypt construction style mainly because there was advent scarcity of wood. During and after the so-called Old Kingdom, architects had an obligation to reserve stone for building temples and tombs whereas use bricks in building fortresses, royal palaces, and walls of towns as well as temple precincts. In some instances, ancient Egyptians pre ferred using the Ancient Egypt style of constructions in erecting buildings due to the presence of hot and dry climate that preserved brick structures for a long time. Thus, one could point out that some of the reasons why the Egyptians resolved to build buildings using bricks, which was a major component of construction materials during the Ancient Egypt, include the prevailing climatic conditions. This is clearly illustrated in MarYella Hotel Architecture. Additionally, Roseman argues that the Ancient Egypt stylistic method of construction served as a way of aligning events astronomically (58). For example, the ancient architects who applied this style in building temples ended up recording certain events such as the equinoxes and solstices, which later provided people with the measurement and time when such an event took place. To some extent, this style had some religious significance, which appears to have been presided over by the Pharaoh himself with reference to ceremonials that signified their opening. The Japanese architecture The Japanese architecture is indeed very complex and according to architectural analysts, it had many characteristics. Traditionally, the Japanese architectural style of construction was typified by structures made of wood, slightly elevated off the ground, and thatched with roofs or tiles. Further, Roseman evidences that structures made using the